Title will be
“Visual Effect (VFX) in Indian industry”
VFX Industry is gaining popularity in India. I can recall the time when the 1st colour movie with just one song had shoot with colour camera in India that was none other than “Mughal-e-Azam” in 1960’s that was a starting point only after then many film have made and then comes the best part that call Visual Effect (VFX) and we had such a new sun arising with new technology.
The demand for VFX industry has been rising relentlessly with the production of movies, TV shows, Ad Films like set in fantasy worlds. With imaginary creatures like dragons, ZooZoo,motu patlu,Ra ONE, Rajinikanth fame chitti and 2.0, hrithik roshan fame JADU, krrish make Indian industry with all new level. So the VFX can transform the ordinary into something extraordinary. Where reality meets and blends with the imaginary, it is there that VFX begins.
The animation and Visual Effects (VFX) industry continues to acquire acceptance with Indian talent poised to compete with global counterparts and registering the CAGR of 15.5% in 2017 to reach a size of USD 0.91 billion, driven majorly by a 31% growth in VFX.
THE MOVIE
The first Indian movie was ‘Raja Harishchandra’ in 1913’s by Dadasaheb Phalke in which the role of the actress was played by a man.
and movie was the first silent full-length Indian feature film this is just starting of big Bollywood films and India film industry & the first short film ‘ Agkadyanchi Mouj (Matchsticks’ Fun)’ 1915 1st animated short film was brought by Dadasaheb Phalke & “Ek Aur Anek Ekta” was made in 1974 by the Films Division, Earlier, the Indian Film Industry was not able to produce the VFX as extensively as the Hollywood From the starting stages of movies we have to use costume and puppets for such an effects and some creature to shoot in camera it’s takes time and all through not looks good in big screen. so we had developed some computer generated creature, or scene that can’t be shoot with camera or it’s take much more effort and cost for that. CGI or VFX it’s started with many small part like “Shaktimaan” is an Indian superhero television series Shows on DD National from 1997 to 2005 and it’s very popular in India Television Industry All we get to see are Superman or Spider-man, who are alien concepts. That’s why Mukesh Khanna decided to create an Indian super-hero, Shaktimaan, and for that VFX each episode costed him ₹2 lakh, and ₹10 lakh.
“judwaa” 1997’s we have same time 2 salmankhan in one scene that thanks to vfx that make all this small face replacement and they put 2nd face to same scene so people think how they shoot this? it’s a small but effective part that make some new things to indian people with vfx.
after day to day the use of vfx and animation is increasing rapidly science in just Last 20 years all new IT Sector had developed into Visually Effects & 3D Animation their are some movies title that make a big move for vfx and taking great benchmark for Bollywood like Rajinikanth’s “The Robot” and “2.0” the movie directed by S. Shankar released in 2012 – 2018. The VFX used in the movie gave some real challenge to the other directors in the industry. The movie was a cocktail of VFX, with stunning robotic animations and action sequences. The epic climax of the movie left the audiences speechless.
Hrithik Roshan’s “KRRISH 3” (2013) it was a visual blast for all the audiences. It was one of the top-grossing movies of all times as the crowd cheered for the Indian 1st superhero. Shah Rukh Khan fame “ZERO” 2018 He got around 1.5 feet shorter on screen. This drastic difference was seamlessly visible on the big screen due to VFX. According to estimates, over Rs 70 crore was spent on visual effects in the film, which had around 5,000 VFX shots. Before the release of 2.0, director Shankar Shanmugham had claimed that the film will be India’s first $75 million VFX wonder. He said so because 10 different VFX companies were on board to work on the special effects in the film. The sci-fi thriller directed by Anubhav Sinha, & starring Shah Rukh Khan’s “RA.ONE” ₹130 crore Budget was one of the most criticized movies of all times. The movie had an interesting plot with many of VFX shoots which was intended for kids. This is the Indian Superhero Despite all this, the movie showcased the best VFX.
‘Baahubali saga’ 2015-2017 films will involve a lot of computer graphics (CG) because (director Raj Mouli) has shown that visualization of fantasy is the most important thing in movies The VFX outlook looks promising with a new wave of VFX adoption in Indian cinema, IT’s take near to 5 year to complete this 2 films. India’s prowess in execution of cutting edge VFX projects is only expected to get stronger.
While the Indian film industry has a lot of catching up to do in terms of technology when compared to international standards, it has made some long strides in the last few years. 2018 was an eventful year for the Indian VFX & 3D Animation industry, offering an even bigger slate of experiential viewing for the audience.
About the Author
Mayank Nimavat is the Founder & CEO of Sarvam FX. The company is working in many serials and films from Hollywood and Bollywood and show are live on Netflix, Disney xd, Cartoon Network, Nickelodeon,Colors Rishtey, Hungama tv etc.It has many renowned clients like Coca-Cola, Airtel, Aditya Birla, Elite-18,robofun lab, Nissan, Bollywood Animated Films & Serials, Balaji Wafer, Sarvam FX received 2018 MSME award for best Animation studio in Gujarat. It is active in the Animation & Visual Effect Industry & Growing more
