How technology is disrupting real estate industry

Real estate mobile apps and websites are more popular these days as a means of searching for the right property. The world we live in is constantly evolving and technology is making our lives easier and more efficient. Technological trends are having a major influence on the industry and changing the way real estate agents, brokers, investors, and managers operate. Technology is professionally engaged in this field and planning to expand their business should, in the first place, understand the market and look out for the latest real estate mobile app tech trends. Tech giants such as Facebook and Amazon have also contributed significantly to the evolving real estate technology trends and increasing every year, more start-ups are emerging with new technologies.

Big Data

The future of real estate is depended on business intelligence and data volumes. Big Data is basically a large amount of data collected through various means and is analyzed via algorithms to make predictions about purchase behavior and intent, based on past patterns, trends and associations. Big Data is one of the most popular technologies to evaluate and provide predictive analytics such as Airbnb analytics about a customer. Business intelligence derived from big data is already one of the biggest trends in property management and when it comes to real estate, big data could involve using CRM tools that show when a potential customer visits your listing or website and collect data based on their activity on the page.


The cloud is fast becoming the norm and cloud computing the future which only a few people doubt at the moment. Cloud property management software is becoming increasingly popular among the emerging real estate technology trends because of benefits including time and cost savings, scalability, increased security and greater accessibility. Cloud-based systems allow property owners and tenants to log in and see their financial information 24/7, and property information at any time of the day or night, reducing the amount of communication required.

Virtual Reality (VR) and Augmented Reality (AR)

Virtual reality (VR) and augmented reality (AR) are one of the most popular technologies in real estate technology trends. With VR, potential buyers and renters can virtually tour the property from anywhere in the world, at any time making the real estate to enter the third synthesis phase in the evolution of its technology, which enables an increase in the efficiency of physical spaces’ management. With the property being open for inspection 24/7, clients and agents can save money and time while enhancing engagement and efficiency meanwhile augmented reality (AR) apps superimpose a computer-generated image of an object into real life, allowing people to do things like virtually decorate a space using their phones or tablets.

In order to remain competitive, the real estate industry is incorporating technologies at a rapid pace to leverage advantage to automate predictable communication and administrative tasks such as data processing and collection. The technology trends in real estate will continue to cause major disruptions. This will free up time to focus on management and decision making.